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WNY breast cancer survivor and boutique owner to walk in New York Fashion Week

Susan Morreale, owner of Her Story, will be walking in the #Cancerland event during New York Fashion Week as an advocate for those affected by breast cancer.

Susan Morreale, owner of Her Story in Buffalo, is quite the inspiration. She was diagnosed with breast cancer at 40 years old and turned her experience into a business that’s sole purpose is to help and inspire other women. But there was someone else who inspired her, too.

Dana Kasse Donofree is the owner of AnaOno Intimates, a lingerie and bra line designed specifically for breast cancer patients and survivors who have had breast reconstruction, breast surgery, a mastectomy, or are living with another condition that causes pain or discomfort.

“I just wanted to meet her and I felt like we would get along,” said Morreale. “When I was going through breast cancer there was only one place to to purchase bras and it was a really sensitive subject. I was so inspired that she was trying to make a difference.”

And so she gave her a call. The two talked on the phone for an hour and had an amazing conversation about their experience as breast cancer survivors and advocates.

“We kept in touch and I asked her if she would come to Buffalo and show her line at our boutique and she said, ‘of course.’ We had an amazing visit and it was so nice to get to know her in person.”

And now Morreale will be visiting Donofree, but in a really huge way. The business owner invited her to walk in the Art Hearts Fashion New York Fashion Week event this Sunday. #Cancerland will feature breast cancer patients from all over the world as runway models.

“It is an amazing honor to be asked to walk in the show,” said Morreale. “We need to work hard to not only find a cure for this awful disease, but also a way of helping women live the best life they can while they are dealing with it.”

The message of this year’s #Canceland show is to let everyone know that those afflicted by cancer will not settle for anything else than a solution to this health epidemic.

We couldn’t agree more.

Knock em’ dead, Sue.

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